Market Share of Magnesium – Dr. Carolyn Dean MD ND

Market Share of Magnesium

March 27, 2016

I’m more than happy to educate people about magnesium with all my books and interviews but when people go searching for magnesium products they often end up purchasing the least absorbed and least effective form of magnesium. Here’s what I found from an industry slide show called Global Vitamins Market.

a. The top five magnesium products in drug stores and chain stores are all owned by drug companies and a huge supplement conglomerate that sells 22,000 products!

b. Four of the products are the cheap magnesium oxide (one is a mix of oxide and citrate, one is a chloride but made ineffective by too much calcium).

c. The pills all have unnecessary chemical ingredients.

d. They don’t work as well as they should because magnesium oxide is only 4% absorbed.

e. All my predictions about Codex Alimentarius taking over the supplement industry are coming true as the cheapest and least effective supplements are promoted so that they won’t be able to compete with drugs.

I know the following information is overkill and I thank you for letting be blow off steam. I just want you to know how few people are getting the message that magnesium is a miracle, but only if you take one that’s fully absorbed and non-laxative. It’s called ReMag.

And no, I don’t know where the health food industry magnesium fits into this picture – but it seems minimal compared to the drug companies’ products.

1. MAG OX-400: Captures 56% of the magnesium market. 2 Tablets in a 60-count bottle gives you 482.6mg of magnesium from magnesium oxide. Cost $12.99: Other Ingredients: Polyethylene glycol, crospovidone, ethylcellulose, poloxamer, colloidal silicone dioxide, magnesium stearate.

Blaine Pharmaceuticals took an over-the-counter product (MagOX-400) and made it available by prescription to make doctors feel comfortable prescribing it. The marketing strategy has made MagOx-400 the No. 1 prescribed magnesium supplement on the market.

WHAT’S WRONG WITH THIS PICTURE? Besides the chemicals in the Other Ingredients, the absorption of magnesium oxide is only 4%. It can cause a tremendous laxative effect before coming close to a therapeutic effect.

2. SLOW MAG: Captures 23% of the magnesium market. 2 Tablets in a 60-count bottle gives you: Calcium 238mg and Magnesium 143mg. Cost: 60 tablets for $12.99. Other Ingredients: Hypromellose Phthalate, Cellulose Acetate Phthalate, Pregelatinized Starch, Microcrystalline Cellulose, Titanium Dioxide, Croscarmellose Sodium, Stearic Acid, Povidone, Triacetin, Magnesium Stearate, Acacia Gum (Acacia Senegal), Maltodextrin, Talc, Hypromellose, Shellac, FD&C Blue 1 (CI 42090), Mineral Oil (Paraffinum Liquidum), Propylene Glycol.

Purdue Pharma is the maker of Prescription Opioids, Laxatives, Antiseptics, Sleep Medications and one dietary supplement – Slow Mag.

WHAT’S WRONG WITH THIS PICTURE? There is twice the calcium compared to magnesium, which can immediately neutralize its effect and you will not reach therapeutic levels. And why do you need 17 other ingredients that include talc, shellac, blue dye, mineral oil and propylene glycol?

3. NATURE MADE: Captures 11% of the magnesium market. 2 Capsules provide 250mg of magnesium from Magnesium citrate and Magnesium oxide. Cost: 120 capsules for $15.43. Other Ingredients: Cellulose gel, croscarmellose sodium, magnesium stearate.

Otsuka Pharmaceutical Co., in Japan produces drugs, bottled water, a cannabis extract and Nature Made supplements.

4. NATURE’S BOUNTY: Captures 7% of the magnesium market. One tablet contains 500mg of magnesium as magnesium oxide. Cost: 100 capsules for $7.00. Other ingredients. Vegetable Cellulose, Dicalcium Phosphate, Citric Acid, Vegetable Magnesium Stearate, Titanium Dioxide, Color.

The Carlyle Group bought NBTY in Sept 2010 for $4 Billion. NBTY owns many supplement companies including Nature’s Bounty and Sundown, #5 on this list. NBTY is the largest nutritional supplements manufacturer in the United States by sales, and it sells over 22,000 products through mass merchandisers, drug stores, and company-owned retail outlets in North America and Europe and a variety of private labels.

5. SUNDOWN: Captures 3% of the magnesium market. One caplet contains 500mg of magnesium as magnesium oxide. 100 caplets for $5.00. Other ingredients:  Cellulose (Plant Origin); Starch; Povidone; Magnesium Silicate; Cellulose Coating; Titanium Dioxide Color; Vegetable Magnesium Stearate; Propylene Glycol

Owned by The Carlyle Group: See #4.

My advice? Instead of following the crowd and purchasing an inferior magnesium oxide product, take care of your health properly and buy ReMag!

PS. I’m not interested in having a share of the magnesium market because when a company is traded publicly on the stock market it is legally beholden to the stock owners to give them profits and not to its customers to give them quality products.

Carolyn Dean MD ND

The Doctor of the Future™

SUMMITS: The summits just keep coming. My list is up to 22 summits in the last 12 months.

1. Life Mastery Beyond 40 with Lisa Winston. Launches Mar 14, 2016. My talk is on Mar 20.

2. The Powerful Peaceful Professional Summit with Carmen D. Tekwe, PhD. Live from Apr 4 until Apr 24, 2016.

3. High Heels and High Chairs – Staying Strong, Sexy, and Centered in a World of Spit Up and Sippy Cups with Dr. Michelle Sands. Launches April 11.

4. Beautiful, Sexy, Badass: Unlock Your Confidence, Vitality, Beauty And True Power For Your Ultimate Life Now with Terry Sobon, Health Coach and Yoga Instructor. Launches Apr 18.

5. The Slim and Chic Corporate Queen: Drop the Weight, Gain the Time, and Banish the Feeling of Burnout with Shannon Sullivan. Going Live May 9.

6. Mindful Weight Release Series, Kellee Rutley DC. May 10.

7. Better Beyond 50 Summit with Melissa Koerner. Live from Sun Nov 6-Nov 20, 2016.

RESOURCES: Along the borders and in the links of my web site you can find my books, writings, and my call-in radio show. Email your questions to:

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