For podcast hosts and producers
Different ways to partner with Dr. Dean
There are two of them, and I keep them deliberately apart. One is the interview, which is free and stays editorial. The other is a commercial arrangement you can take up afterwards if it suits your show. Neither one depends on the other, and this page exists so you never have to guess which conversation you are in.
Start with the subjectOne door is editorial. The other is commercial. They do not open into each other
I have spent a long time watching health media blur this line, and I think it is why audiences have stopped believing most of what they hear. So here is my arrangement, in plain terms.
Booking the conversation
Free. No appearance fee, no sponsorship requirement, nothing attached. You pick one of the campaign subjects, we agree a time, and I send books to you and your producer beforehand. That is the whole transaction, and nothing about it changes if you never speak to me again.
The partner programme
Optional, and offered only after an episode has run. It gives your listeners a way to get what we talked about, and it gives your show a share of what comes of it. It is on published terms, it is tied to your show rather than to me, and I do not mention it on air.
If you only want the interview, take the interview. Declining the commercial side has no bearing on whether I say yes, then or to a second booking later.
How the campaigns work
Pick the subject first
Sugar, vitamin C, magnesium, or the medical system itself. Each one is a different argument with a different shape, and telling us which you want is what lets us send talking points that fit your audience rather than a generic biography. If your episode is built around something else entirely, send a general request and say so.The request carries the subject with it
Whichever campaign page you start from, the booking request remembers it. That is not a tracking exercise for its own sake. It is how the right review copies, the right question set and the right producer notes reach you without three rounds of email.Then we find a time
I record from Hawaii, which is further from most of you than you think. Every booking gets confirmed in both time zones before anything is held, and the practical windows are set out below so you can pick one before you write to me.Scheduling, in practical terms
The details that normally take three emails to establish.
| Where I record | Hawaii. HST is UTC minus ten and does not observe daylight saving, so the gap to the mainland shifts by an hour twice a year. |
| Best window for US shows | My morning. That lands in a US afternoon and a European evening. |
| Best window for Asia-Pacific | My afternoon, which is your following morning. |
| Lead time | Two to three weeks is comfortable. If you have a timely hook and a hole in the calendar, ask anyway. |
| Length | Thirty to ninety minutes. I am comfortable with long-form and do not need rescuing at the forty minute mark. |
| Format | Audio-only, video, or live. Solo or panel. I will use whatever platform you already run. |
| Confirmation | Every booking is confirmed in both time zones before it is held. |
| Pre-interview call | Happy to do one if that is part of your process. |
| Before you record | Biography, headshot, cover art, a question set built for the subject you picked, and digital copies of the books. |
Four subjects are open. Pick the one your audience will actually sit through.
See the campaignsWhat it is, and what it is not
Something for your listeners
The most common thing that happens after one of these episodes is that somebody writes in asking where to start. The programme gives you an answer to that question which is yours rather than mine, so the follow-up lands on your channel instead of disappearing into a search engine.A revenue stream tied to your show
Not an appearance fee and not a sponsorship. It is an ongoing arrangement attached to your own audience, which means it keeps working on episodes I am not in. Terms are published rather than negotiated case by case, so you can read them before you decide.Never a condition, never on air
I will not raise it during an interview and I will not make it a condition of appearing. If you want nothing to do with it, say so and we will never mention it again. That is the whole point of keeping the two doors separate.Why I keep these two things apart
Read the terms before you decide
The partner programme is set out on its own page: what it involves, what it asks of you, and the terms themselves. Read it before you decide rather than after.
See the partner programme